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How companies use brand architecture to organize their brands.
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In brand architecture strategy, we dive deep inside your business,.
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Purest example of a "branded house," is just one brand under alphabet, . How companies use brand architecture to organize their brands. The new alphabet brand architecture model: Google's new holding company name, alphabet, moves the company away from a branded house to more of a house of brand's architecture and in . Google (a brand owned by alphabet) is the best example of a hybrid with its .
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In brand architecture strategy, we dive deep inside your business,.
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